The Web is a powerful tool to help your company promote and market its products to a global customer base. One of the golden rules of eCommerce is that images are essential to the shopping experience. A corollary to this rule is that lack of images or poor quality images will have an enormously detrimental effect on the visual impact of your site and your sales.
CommerceCM includes a sophisticated Image Manager which will allow you to manage many of the images used to complement your site and help your customers understand and want to purchase your products. Specifically, Image Manager provides a facility for you to manage images for products, alternate shots of products, fabrics or swatches, departments, and Site Ads. These different types of images are known in Image Manager as Image Categories.
Note: Image Manager in CommerceCM does not manage images that will be used in SiteCM pages (e.g. images used in About Us, FAQ, etc). These images are managed through SiteCM.
Before Images are set up, Image Categories are setup for you by ideaLEVER (based on your design). Virtually all CommerceCM Implementations will use Product and Department Image Categories. Some may also use the Product Relation Image Category to support additional product images such as fabrics, swatches, on model or lifestyle shots, or alternate views of your product. As well, many CommerceCM Implementations utilize the powerful Site Ad Manager to manage one or more SiteAds at various locations throughout the site. Site Ads are image-based and the images to drive these Site Ads will be uploaded through Image Manager. Finally, some CommerceCM Implementations may have one or more custom categories (e.g. Logos) set up for use with Image Manager.